Vice President of Global Sales

Looking for a new career opportunity?

CrimsonXT is partnered with an American industrial company that designs and manufactures heating, cooling, and ventilation (thermal management) systems used in many industries such as buildings, vehicles, power systems, and data centers. This is a global company headquartered in the United States, with operations in North America, South America, Europe, and Asia.

Position Overview

The Vice President, Global Sales & Marketing leads the worldwide customer strategy for a rapidly scaling, technology-driven business. The role ensures a consistent enterprise approach to engaging major customers and delivering a unified experience across all regions.

Operating within a global matrix organization, this executive partners with senior leadership and regional business heads to drive profitable growth during a period of international expansion. The position oversees the global strategic account program and establishes the commercial frameworks, governance, and operating rhythm required to manage large multinational customers.

The role provides strategic direction and influence to regional sales leaders and key account teams supporting global customers, aligning enterprise strategy while maintaining regional ownership of performance.

Key Responsibilities

Global Customer Strategy

• Define and lead the global customer engagement strategy, including segmentation, prioritization, and account models.
• Establish global standards for account planning and governance across regions.
• Ensure consistent enterprise engagement with strategic and multinational customers.
• Maintain executive relationships with priority global customers alongside regional leadership.

Global Account Leadership

• Build and lead a strategic account management structure focused on the company’s most important customers.
• Guide regional sales leaders and account managers supporting global customers.
• Coordinate strategy, execution, and escalation across the Americas, EMEA, and APAC.
• Define clear collaboration models between global and regional account teams.

Commercial Alignment

• Align regional sales strategies and major deals with enterprise customer priorities.
• Establish commercial guardrails around pricing, deal structure, and investment decisions.
• Partner with regional leaders to balance global commitments with regional business performance.
• Drive continuous improvement of global sales processes, tools, and operating discipline.

Cross-Functional Integration

• Align enterprise customer strategies with regional execution.
• Integrate efforts across sales, marketing, operations, program management, and product teams to deliver coordinated global solutions.

Marketing Leadership

• Lead global marketing strategy including positioning, messaging, and demand generation.
• Translate customer insights into priorities for product, operations, and innovation teams.
• Support long-term growth strategy aligned with market and customer trends.
• Ensure marketing effectively supports product lines and regional sales organizations.

Growth Enablement

• Build scalable commercial systems and processes to support global expansion.
• Develop leadership capability and succession within the strategic account organization.
• Improve customer satisfaction, retention, and long-term value.

Education & Experience

• Bachelor’s degree required; MBA or equivalent preferred.
• 15+ years leading B2B sales and marketing in complex global organizations.
• Demonstrated success managing enterprise relationships with large multinational customers.
• Proven ability to influence senior leaders across regions without direct authority.
• Strong experience in strategic account management, complex negotiations, and enterprise selling.
• Track record of leading geographically distributed teams across multiple markets.

Sound interesting? Apply today to find out more.